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We already know that a site needs to be optimized for search engines as we make it live. The optimization of site consists of many tactics and methods.
In today’s world, there are White Hat SEO, Black Hat SEO and Grey Hat SEO as per the practices applied to optimize a website for search engines. It is the White Hat SEO, which is widely accepted and used, as this method applies the SEO tactics that are as per the guidelines and terms & conditions of most of search engines Bing, Google and Yahoo.
What White Hat SEO refers to:
Being opposite of Black Hat SEO, White Hat SEO refers to a practice that helps you to improve your site ranking on SERP (search engine result page) without any violation to the integrity of your site. The tactics applied to optimize your site stay bound to the terms & conditions defined by Google. Examples of White Hat SEO:
- Quality content and services
- Mobile-friendly site and fast loading times
- Use of descriptive, keyword-rich meta tags
- Make your website easy to navigate
Why White Hat SEO Techniques?
We already know White Hat Techniques lead the SEO Services New York and it ensures you have positive results for a longer period. Know why you should go with it. Having a close look at the below mentioned sentences can make it clear for you:
- Your site can be banned by Google if you do not apply White Hat SEO techniques.
- Google is the leader of search engines and billions of people use Google every day. The ban will affect your site badly and you will not have any new user/visitor. As a result, your revenue and sales will go down.
Why to hire the firm implementing White Hat SEO tactics?
An SEO Company New York using White Hat SEO helps you stay protected from Google ban. Such an agency makes use of fresh and unique content while optimizing your site for search engines. The marketing executives working at such a firm write descriptive Meta Tags that are keyword rich. Further, the professionals advise you for making the navigation easy and take the required steps for the same. This firm asks you for making your business website friendly to handheld devices, mainly for Smartphones.
Also Read: 3 Reasons why responsive website design is important for mobile SEO